Whilst the Marriages’ name has not been present within Garden Centres until recently, their products certainly have. This is because they have been supplying some of the biggest Bird Care Brands in Garden Centres over the last few decades with their high-quality Wild Bird Feed. As the industry has been changing, Marriage’s have built up their own brand of Wild Bird Care, Honeyfield’s, into the authority on environmentally friendly Wild Bird Care that you see today.
Despite Marriage’s being around since 1824, the company has continued to innovate and grow whilst keeping their traditional values at the heart of what they do. Over the last twelve months, the Honeyfield’s range has doubled in size with innovations in the Birdseed, Treats and Feeders. This expansion has been sparked by the success of the brand in garden centres over the last few years, with the star of the show being the ‘nutribombs’, which are high-quality fat balls without fillers, meaning no limestone, no calcium carbonate, no sand, no chalk or clay, unlike other fat balls that can be found on the market. The sales of these products exploded and it isn’t surprising as, in palatability tests, the nutribomb beat every other major player on the market.