Spring Fair, the number one sourcing destination for home and gift retail, has revamped its exclusive VIP buyers programme for its 2020 show to create The Club.
The tiered initiative, with Platinum, Gold and Silver levels of membership, will reward Spring & Autumn Fair’s most loyal and highest spending buyers. Facilitating connections between exhibitors and the show’s best sales opportunities, the revamped programme will focus on delivering greater return on investment and time at the show, helping to make members’ experiences as efficient and rewarding as possible.
The initiative’s highest tier of membership, Platinum, has been developed as part of significant new investment from show organisers Hyve Group. At Platinum level, The Club will host more than 150 UK and international buyers with the highest spending power at the show, including representatives from the likes of Aldi, Shop Disney, Alibaba Group, Historic Royal Palaces, Sainsbury’s and Liverpool FC. Helping them to deliver on return on time invested at the show will be a dedicated team of advisors who will work closely with them to develop bespoke show agendas and pre-book one-to-one meetings with exhibitors, based on their sourcing needs.